In 2019 I had the opportunity to work with Canopy Growth on the development of a coffee table book that was used to commemorate cannabis legalization day in Canada. The event was a celebration of “Day One” of cannabis legalization in Canada, featuring Cyprus Hill and celebrated LA photographer Estevan Oriol, who captured the night. This book is a time capsule of the event. The concept leveraged a time stamp as a central host that takes you through the evening in the book as the night unfolded.

CLIENT: DNA Genetics Alex Lessard  AD/GD: Matt Howe  ILLUSTRATION & HAND TYPE: Mega McGrath PHOTOGRAPHY: Estevan Oriol